Destination Southern Highlands will unveil its new three-year Destination Marketing Plan at an industry kick-off event in Bowral later this month.

Tourism operators and stakeholders are being invited to attend the July 22 gathering, where the organisation will outline plans for industry consultation, marketing campaigns and visitor economy initiatives.

The event will also introduce the region’s new Tourism Coordinator and discuss opportunities linked to the NSW Visitor Economy Strategy 2035 and the future opening of Western Sydney International Airport.

